April 18, 2025, Construir, Cidália Lopes
RAR Imobiliária expects to invest more than 40 million by 2027Investment. 2023 was a year of slowdown in national real estate investment, influenced by political, economic and stability uncertainties. We saw sharp drops in the Office segment, with Retail and Hotels saving the year. With 11 and a half months to go, 2024 will be different.
The outlook of real estate consultancies varies between moderate optimism and slight pessimism, suggesting a cautious 2024, at least in the first half of the year, with surprises only further ahead.
One of the oldest real estate developers in the city of Porto has been strengthening its presence in the medium/high and high segments and, with two projects currently under construction and being sold, has a set of projects in the pipeline. By 2027, it plans to invest another R$40 million in four new projects.
“We will maintain our sustainable growth strategy, which consists of a maximum of two to three projects simultaneously,” said Paula Fernandes, CEO of RAR Imobiliária, with whom O CONSTRUIR spoke about its presence at the Portugal Real Estate Show (SIL).
The land where the projects will be developed has already been acquired and is already in the architectural design phase, revealed Paula Fernandes, who also indicated that all of them will be in Greater Porto, where the market “is very active,” but also because, “this way, we can maintain proximity to customers and the quality of the projects.”
But in a logic of continuity that characterizes the developer, Paula Fernandes points out that for the “next 10 years,” this investment amount will be replicated every three years, “that is, between 2027 and 2030 we expect an investment volume identical to 40 million and so on.”
“This way, we always have projects in the completion phase, being sold and others entering construction,” she explains.
CURRENT PROJECTS AND STRATEGY
Boavista 5205 and Montebello Villas are the two projects that are under construction and being sold. With the construction expected to be completed this year, half of the apartments in the Boavista development have already been sold. Designed by the A43 studio, its architecture evokes “urban life with maritime influences”.
Located in Foz Velha, Montebello Villas, a gated community with 12 houses, has already sold five. Paula Fernandes recalls that this was “acquired with the architectural proposal already in place”, designed by Nuno Valentim, and that it was later adapted to the company’s values. This is also a “differentiated” project. “Not only is it the developer’s first with villa characteristics, albeit in a gated community format, with a focus on security and, even so, with large outdoor areas”.
LOCAL PARTNERSHIPSWorking with local offices located in the North region has been the company's philosophy, a strategy that will be maintained in future investments. Paula Fernandes believes that, in this way, there is “greater ease of interaction due to proximity and alignment with regional values” that the developer promotes in each project.
This proximity also allows for continuous feedback between the development team and the architects. “We want to create projects with identity, where the developers themselves would like to live, and this is only possible because we put ourselves in the shoes of those who are going to buy: Having the teams close to the projects makes this process easier,” she says.
GIVING ‘FORM’ TO IDEAS
A constant presence at SIL, the promoter presented itself at the fair this year with an “innovative” stand where it reinforced its “strong connection” with architecture. In partnership with six architecture studios from Greater Porto, with whom it has already worked and others that are present in some of its new projects, it developed its first exhibition: ‘Forma’.
Thus, the studios A43, Correia / Ragazzi Arquitectos, Horizonte, José Carlos Cruz, Masslab and Nuno Valentim Arquitectura were challenged to develop their “own vision” of housing and architecture, based on 100 wooden pieces of equal size, with the aim of “reinforcing the connection between promoter and creator and giving visibility to emerging offices”.
“The initiative was very well received by architects, creating closeness and ongoing collaboration”, indicated Paula Fernandes. “They looked at this challenge as if it were an architectural project”, she stated, and the result was an exhibition “playful and creative”, where, in addition to the developed models, there is no lack of explanatory texts and original sketches.
“We wanted to promote a space for dialogue where different perspectives on housing can be explored, encouraging creativity and new ways of thinking about housing space”, he added.
→ Read MoreThe outlook of real estate consultancies varies between moderate optimism and slight pessimism, suggesting a cautious 2024, at least in the first half of the year, with surprises only further ahead.
One of the oldest real estate developers in the city of Porto has been strengthening its presence in the medium/high and high segments and, with two projects currently under construction and being sold, has a set of projects in the pipeline. By 2027, it plans to invest another R$40 million in four new projects.
“We will maintain our sustainable growth strategy, which consists of a maximum of two to three projects simultaneously,” said Paula Fernandes, CEO of RAR Imobiliária, with whom O CONSTRUIR spoke about its presence at the Portugal Real Estate Show (SIL).
The land where the projects will be developed has already been acquired and is already in the architectural design phase, revealed Paula Fernandes, who also indicated that all of them will be in Greater Porto, where the market “is very active,” but also because, “this way, we can maintain proximity to customers and the quality of the projects.”
But in a logic of continuity that characterizes the developer, Paula Fernandes points out that for the “next 10 years,” this investment amount will be replicated every three years, “that is, between 2027 and 2030 we expect an investment volume identical to 40 million and so on.”
“This way, we always have projects in the completion phase, being sold and others entering construction,” she explains.
CURRENT PROJECTS AND STRATEGY
Boavista 5205 and Montebello Villas are the two projects that are under construction and being sold. With the construction expected to be completed this year, half of the apartments in the Boavista development have already been sold. Designed by the A43 studio, its architecture evokes “urban life with maritime influences”.
Located in Foz Velha, Montebello Villas, a gated community with 12 houses, has already sold five. Paula Fernandes recalls that this was “acquired with the architectural proposal already in place”, designed by Nuno Valentim, and that it was later adapted to the company’s values. This is also a “differentiated” project. “Not only is it the developer’s first with villa characteristics, albeit in a gated community format, with a focus on security and, even so, with large outdoor areas”.
LOCAL PARTNERSHIPSWorking with local offices located in the North region has been the company's philosophy, a strategy that will be maintained in future investments. Paula Fernandes believes that, in this way, there is “greater ease of interaction due to proximity and alignment with regional values” that the developer promotes in each project.
This proximity also allows for continuous feedback between the development team and the architects. “We want to create projects with identity, where the developers themselves would like to live, and this is only possible because we put ourselves in the shoes of those who are going to buy: Having the teams close to the projects makes this process easier,” she says.
GIVING ‘FORM’ TO IDEAS
A constant presence at SIL, the promoter presented itself at the fair this year with an “innovative” stand where it reinforced its “strong connection” with architecture. In partnership with six architecture studios from Greater Porto, with whom it has already worked and others that are present in some of its new projects, it developed its first exhibition: ‘Forma’.
Thus, the studios A43, Correia / Ragazzi Arquitectos, Horizonte, José Carlos Cruz, Masslab and Nuno Valentim Arquitectura were challenged to develop their “own vision” of housing and architecture, based on 100 wooden pieces of equal size, with the aim of “reinforcing the connection between promoter and creator and giving visibility to emerging offices”.
“The initiative was very well received by architects, creating closeness and ongoing collaboration”, indicated Paula Fernandes. “They looked at this challenge as if it were an architectural project”, she stated, and the result was an exhibition “playful and creative”, where, in addition to the developed models, there is no lack of explanatory texts and original sketches.
“We wanted to promote a space for dialogue where different perspectives on housing can be explored, encouraging creativity and new ways of thinking about housing space”, he added.
Abril 8, 2025, Diário IMOBILIÁRIO
RAR Imobiliária at SIL with a new “FORM” - a challenge to architectureThe new developments announced for SIL - the Portuguese Real Estate Fair - from April 10 to 12 at FIL, in Lisbon - never cease to amaze us. Of course, there are new promotions, new projects, resorts and hotels. But there are also unusual initiatives.
RAR Imobiliária, for example, launched an unprecedented challenge to six prestigious Portuguese architecture firms. It made available to each studio a set of pieces of the same shape and size as a game and made a proposal: to create, from these elements, an architectural module, habitable and inspiring, that would represent a true expression of creativity and functionality.
A43
The game, accepted by the architectural offices A43, Correia/Ragazzi Arquitectos, hori-zonte, José Carlos Cruz, Masslab and Nuno Valentim Arquitectura, resulted in the creation of six creative visions about space and the concept of living.
Correia Ragazzi
From this unique challenge and the surprising response it generated, RAR Imobiliária's first architecture exhibition was born, entitled “FORMA – Expressões de Arquitetura”, which will be on display from April 10 to 12 at SIL – Salão Imobiliário de Portugal, at the RAR Imobiliária stand, at FIL, in Lisbon.
hori-zonte
For Paula Fernandes, CEO of RAR Imobiliária, "the “FORMA” exhibition represents RAR Imobiliária's commitment to innovation and diversity in architecture. We want to promote a space for dialogue where different perspectives on housing can be explored, encouraging creativity and new ways of thinking about housing space", she says.
José Carlos Cruz
The first architecture exhibition promoted by RAR comes at a time when the company continues to consolidate projects such as Montebelo Villas and Boavista 5205, developments that reflect this constant search for harmony between past and future, between form and function.
MASSLAB
Future investments
RAR Imobiliária is focused on expanding into strategic markets, maintaining its focus on the high-end segment and prestigious locations. Porto and Lisbon continue to be its priority areas, but the company is evaluating new opportunities in locations with potential for sustainable appreciation.
For the coming years, the company plans to invest around €40 million between 2025 and 2027, covering both ongoing projects and new developments. This strategy reinforces the creation of innovative and sustainable spaces, aligned with contemporary housing needs.
Nuno Valentim Architecture
→ Read MoreRAR Imobiliária, for example, launched an unprecedented challenge to six prestigious Portuguese architecture firms. It made available to each studio a set of pieces of the same shape and size as a game and made a proposal: to create, from these elements, an architectural module, habitable and inspiring, that would represent a true expression of creativity and functionality.
A43The game, accepted by the architectural offices A43, Correia/Ragazzi Arquitectos, hori-zonte, José Carlos Cruz, Masslab and Nuno Valentim Arquitectura, resulted in the creation of six creative visions about space and the concept of living.
Correia RagazziFrom this unique challenge and the surprising response it generated, RAR Imobiliária's first architecture exhibition was born, entitled “FORMA – Expressões de Arquitetura”, which will be on display from April 10 to 12 at SIL – Salão Imobiliário de Portugal, at the RAR Imobiliária stand, at FIL, in Lisbon.
hori-zonteFor Paula Fernandes, CEO of RAR Imobiliária, "the “FORMA” exhibition represents RAR Imobiliária's commitment to innovation and diversity in architecture. We want to promote a space for dialogue where different perspectives on housing can be explored, encouraging creativity and new ways of thinking about housing space", she says.
José Carlos CruzThe first architecture exhibition promoted by RAR comes at a time when the company continues to consolidate projects such as Montebelo Villas and Boavista 5205, developments that reflect this constant search for harmony between past and future, between form and function.
MASSLABFuture investments
RAR Imobiliária is focused on expanding into strategic markets, maintaining its focus on the high-end segment and prestigious locations. Porto and Lisbon continue to be its priority areas, but the company is evaluating new opportunities in locations with potential for sustainable appreciation.
For the coming years, the company plans to invest around €40 million between 2025 and 2027, covering both ongoing projects and new developments. This strategy reinforces the creation of innovative and sustainable spaces, aligned with contemporary housing needs.
Nuno Valentim Architecture
RAR Imobiliária Project singed by Nuno Valentim in Foz Velha features exclusive 12 villas With a privileged location between the river and the sea, a project of 12 villas has been born, standing out for their distinct identity, functionality, and efficiency.
These two- and three-floor homes combine artisanal materials with ample green spaces, evoking a serene, perfectly imperfect ambiance.
Located in one of the city’s most central and historic areas—between the riverfront and the downtown—the Montebelo Villas will discover in Porto’s Foz Velha its most poetic offering.
Landscape, history, accessibility, urban character, exclusivity, and uniqueness. Place is not everything, though; identity is what makes all the difference.
Designed by one of Porto’s most notable and renowned architects, the condominium embodies the vision and creativity of architect Nuno Valentim and his team, whose signature is behind such emblematic works as the rehabilitation of Mercado do Bolhão.
Paula Fernandes highlights the distinctiveness of the project, which includes the renovation of an old house. The choice of architect was a commitment to “architecture with an author’s signature,” as Nuno Valentim is recognized for a unique and differentiating style that lends character to the project and aligns with RAR Imobiliária’s principles.
For Nuno Valentim, Montebello Villas creates “a kind of micro-urbanity, merging into an open, garden-like space that is part of the tradition of old Porto recreational estates.”
He adds: “Between gardens, courtyards, communal areas, and walkways, Montebello Villas shapes a set of houses that seek their own autonomy within the unity of a single garden, perceived in the continuity of these open spaces.”
Ranging from V3 to V5+1 layouts, Montebello Villas strikes a balanced blend of generous living spaces, private garages, and leisure areas featuring pools and gardens, skillfully designed by the landscape architecture firm Rita Guedes—creating an essential link with nature.
Making the most of pre-existing elements and the local environment, the green areas and gardens celebrate Porto’s typical flora—like camellias—to craft a balanced design between indoor and outdoor spaces, as well as the context in which they are set, notes landscape architect Rita Guedes.
Paula Fernandes, CEO of RAR Imobiliária, summarizes: “Montebello Villas is, for RAR Imobiliária, a development that reflects our vision and our commitment to excellence and innovation in the real estate sector. More than providing a new address, we create memories with this project. It’s a journey back to our roots, to the scents, the shared moments, and the conversations around the table. The Montebello Villas homes are not just a place to live; they are a model of living life fully.”
With construction set to begin in mid-year and completion scheduled for 2026, Montebello Villas represents an investment of 24 million euros, with 30% of the units already sold.
→ Read MoreThese two- and three-floor homes combine artisanal materials with ample green spaces, evoking a serene, perfectly imperfect ambiance.
Located in one of the city’s most central and historic areas—between the riverfront and the downtown—the Montebelo Villas will discover in Porto’s Foz Velha its most poetic offering.
Landscape, history, accessibility, urban character, exclusivity, and uniqueness. Place is not everything, though; identity is what makes all the difference.Designed by one of Porto’s most notable and renowned architects, the condominium embodies the vision and creativity of architect Nuno Valentim and his team, whose signature is behind such emblematic works as the rehabilitation of Mercado do Bolhão.
Paula Fernandes highlights the distinctiveness of the project, which includes the renovation of an old house. The choice of architect was a commitment to “architecture with an author’s signature,” as Nuno Valentim is recognized for a unique and differentiating style that lends character to the project and aligns with RAR Imobiliária’s principles.For Nuno Valentim, Montebello Villas creates “a kind of micro-urbanity, merging into an open, garden-like space that is part of the tradition of old Porto recreational estates.”
He adds: “Between gardens, courtyards, communal areas, and walkways, Montebello Villas shapes a set of houses that seek their own autonomy within the unity of a single garden, perceived in the continuity of these open spaces.”Ranging from V3 to V5+1 layouts, Montebello Villas strikes a balanced blend of generous living spaces, private garages, and leisure areas featuring pools and gardens, skillfully designed by the landscape architecture firm Rita Guedes—creating an essential link with nature.
Making the most of pre-existing elements and the local environment, the green areas and gardens celebrate Porto’s typical flora—like camellias—to craft a balanced design between indoor and outdoor spaces, as well as the context in which they are set, notes landscape architect Rita Guedes.
Paula Fernandes, CEO of RAR Imobiliária, summarizes: “Montebello Villas is, for RAR Imobiliária, a development that reflects our vision and our commitment to excellence and innovation in the real estate sector. More than providing a new address, we create memories with this project. It’s a journey back to our roots, to the scents, the shared moments, and the conversations around the table. The Montebello Villas homes are not just a place to live; they are a model of living life fully.”With construction set to begin in mid-year and completion scheduled for 2026, Montebello Villas represents an investment of 24 million euros, with 30% of the units already sold.
RAR Imobiliária made its mark at SIL 2024Portuguese families are increasingly discerning, showing concern for the environment and climate change, and valuing elements such as differentiation, elegance, and reduced energy consumption. They seek urban living while yearning for the tranquility and rejuvenation that nature provides.
Therefore, design factory* designed a natural wood pergola with various gardens and courtyards, where several hanging panels help define spaces that can be more or less private. We wanted to bring the outdoors inside SIL, so visitors could feel closer to nature.
This approach not only reflects the identity and values of RAR Imobiliária but also creates an inviting and inspiring setting for SIL visitors.
RAR Imobiliária Presented Exclusive Projects
“The decision by RAR Imobiliária to collaborate with Portuguese architects imparts a unique identity and differentiation. It is no coincidence that Portugal is internationally recognized for the quality of its architects,” said Paula Fernandes, Executive Director of RAR Imobiliária.
“RAR Imobiliária is committed to offering projects that embody our values and identity while redefining a new way of living. A life in harmony with nature, reclaiming the meaning of ‘home’—which resonates in gatherings around the table, late-afternoon conversations in the garden, and long seaside walks that stretch the day beyond the ordinary.”
→ Read MoreTherefore, design factory* designed a natural wood pergola with various gardens and courtyards, where several hanging panels help define spaces that can be more or less private. We wanted to bring the outdoors inside SIL, so visitors could feel closer to nature.
This approach not only reflects the identity and values of RAR Imobiliária but also creates an inviting and inspiring setting for SIL visitors.RAR Imobiliária Presented Exclusive Projects
- Boavista 5205, signed by architecture firm A3: a private condominium of 8 apartments with gardens, courtyards, and private pools on Avenida da Boavista in Porto.
- A new exclusive development in Foz Velha, Porto, called Montebello Villas—a private condominium of 12 villas in Foz Velha offering security, comfort, and quality of life. Designed by architect Nuno Valentim, the project guarantees a unique identity, functionality, and efficiency.
“The decision by RAR Imobiliária to collaborate with Portuguese architects imparts a unique identity and differentiation. It is no coincidence that Portugal is internationally recognized for the quality of its architects,” said Paula Fernandes, Executive Director of RAR Imobiliária.“RAR Imobiliária is committed to offering projects that embody our values and identity while redefining a new way of living. A life in harmony with nature, reclaiming the meaning of ‘home’—which resonates in gatherings around the table, late-afternoon conversations in the garden, and long seaside walks that stretch the day beyond the ordinary.”
RAR Imobiliária celebrates 30 yearsRAR Imobiliária celebrated its 30th anniversary with a conversation on “Living and Happiness” at the Serralves Museum in Porto.
The event began in the Museum library with a presentation by CEO José António Teixeira, followed by a conversation under the theme “Living and Happiness,” featuring Architect Eduardo Souto de Moura, Engineer António Adão da Fonseca, Professor Luís Valente de Oliveira, and designer Guta Moura Guedes, moderated by José Bártolo.
“The real estate sector has undergone a major transformation in recent years, and contrary to many fears, it turned out to be favorable. Today, we have a more solid, more selective, and safer real estate market for any buyer or investor, and RAR Imobiliária is proud to be part of it. We have been here for 30 years. We managed to navigate turbulent times and overcome them with stability, consistently showing positive results. We have been resilient and have taken strategic measures that provide the necessary investment security for our potential clients. We are prepared to face the next 30 years, fully aware that we have created a truly innovative company recognized for developing reference projects in the market, some of them award-winning, and entirely focused on generating value for all stakeholders—especially our clients, the core reason for our existence. Congratulations to us,” said CEO José António Teixeira.
→ Read MoreThe event began in the Museum library with a presentation by CEO José António Teixeira, followed by a conversation under the theme “Living and Happiness,” featuring Architect Eduardo Souto de Moura, Engineer António Adão da Fonseca, Professor Luís Valente de Oliveira, and designer Guta Moura Guedes, moderated by José Bártolo.
“The real estate sector has undergone a major transformation in recent years, and contrary to many fears, it turned out to be favorable. Today, we have a more solid, more selective, and safer real estate market for any buyer or investor, and RAR Imobiliária is proud to be part of it. We have been here for 30 years. We managed to navigate turbulent times and overcome them with stability, consistently showing positive results. We have been resilient and have taken strategic measures that provide the necessary investment security for our potential clients. We are prepared to face the next 30 years, fully aware that we have created a truly innovative company recognized for developing reference projects in the market, some of them award-winning, and entirely focused on generating value for all stakeholders—especially our clients, the core reason for our existence. Congratulations to us,” said CEO José António Teixeira.